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Google Performance Max campaigns

Google Performance Max campaigns help you to promote your products and increase traffic through paid advertising.

You can create new Performance Max campaigns in Google Merchant Center, which can be accessed from the Google & YouTube channel in your Shopify admin. Learn more about Google & YouTube channel requirements and setup.

On this page

Set up a Performance Max campaign

For complete setup instructions, refer to Create a Performance Max campaign in Shopify on Google Merchant Center Help.

Learn more about Shopping ads and Performance Max.

Getting help with Google products

Contact Google to get help with the following topics:

  • Your Google Merchant Center account
  • Google Ads
  • Google Local Inventory
  • Google Analytics
  • Other Google topics not supported by Shopify

You can contact Shopify Support to get help downloading the Google & YouTube channel or setting up products.